{"product_id":"advanced-business-analytics-for-ibs-students-munmun-ghosh-cengage-1st-edition-2025","title":"Advanced Business Analytics (for IBS Students) | Munmun Ghosh | Cengage | 1st Edition 2025","description":"\u003cp\u003e📘 \u003cstrong\u003eAdvanced Business Analytics (for IBS Students) | 1st Edition 2025\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAuthors:\u003c\/strong\u003e William G. Zikmund, Barry J. Babin, Jon C. Carr, Mitch Griffin, David R. Anderson, Dennis J. Sweeney, Thomas A. Williams, Jeffrey D. Camm, James J. Cochran, Michael J. Fry, Jeffrey W. Ohlmann \u0026amp; Munmun Ghosh\u003cbr\u003e\u003cstrong\u003eContributing Authors:\u003c\/strong\u003e Ramesh Kandela \u0026amp; Shubhagata Roy\u003cbr\u003e\u003cstrong\u003ePublisher:\u003c\/strong\u003e Cengage\u003cbr\u003e\u003cstrong\u003eCategory:\u003c\/strong\u003e Operations \u0026amp; Decision Sciences \/ Business Analytics\u003cbr\u003e\u003cstrong\u003eISBN:\u003c\/strong\u003e 9789366609300\u003cbr\u003e\u003cstrong\u003eEdition:\u003c\/strong\u003e 1st Edition\u003cbr\u003e\u003cstrong\u003eIndia Release:\u003c\/strong\u003e 2025\u003c\/p\u003e\u003cp\u003eLooking for an application-oriented textbook that takes business analytics beyond the basics? \u003cstrong\u003eAdvanced Business Analytics (for IBS Students)\u003c\/strong\u003e builds on foundational business analytics concepts and introduces advanced analytical methods for business administration and economics students, with an approach designed for learners without a mathematics-heavy background.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhat This Book Covers\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e📊 Business research fundamentals and data collection\u003c\/li\u003e\n\u003cli\u003e📈 Regression analysis and predictive analytics\u003c\/li\u003e\n\u003cli\u003e⏱️ Time-series modelling and forecasting\u003c\/li\u003e\n\u003cli\u003e🔎 Data reduction, segmentation and classification\u003c\/li\u003e\n\u003cli\u003e📐 Prescriptive analytics and linear optimization models\u003c\/li\u003e\n\u003cli\u003e🧹 Data cleansing and practical data preparation\u003c\/li\u003e\n\u003cli\u003e💻 Microsoft Excel integration for data analysis and visualization\u003c\/li\u003e\n\u003cli\u003e🎯 Decision analysis and research applications\u003c\/li\u003e\n\u003cli\u003e📝 Case problems, real-data examples and application exercises\u003c\/li\u003e\n\u003cli\u003e📂 Accompanying data files and student resources\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eWhy This Cengage Book Is Useful\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e⭐ Application-oriented coverage for MBA and business students.\u003c\/li\u003e\n\u003cli\u003e⭐ Explains advanced analytics without assuming a strong mathematics background.\u003c\/li\u003e\n\u003cli\u003e⭐ Combines predictive, descriptive and prescriptive analytics concepts.\u003c\/li\u003e\n\u003cli\u003e⭐ Includes Excel-based data analysis and visualization tools.\u003c\/li\u003e\n\u003cli\u003e⭐ Covers regression, forecasting, factor analysis, cluster analysis and optimization.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e MBA, IBS students, business administration, economics, business analytics, management science and related higher-education programmes.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e🛒 Buy Advanced Business Analytics (for IBS Students) from GenZ Book Company\u003c\/strong\u003e for a practical route to advanced business analytics, data-driven decision-making and applied statistical techniques.\u003c\/p\u003e\u003cp\u003e⭐ \u003cstrong\u003eFinal Verdict:\u003c\/strong\u003e A comprehensive Cengage textbook for students progressing from introductory business analytics to predictive, segmentation, classification and prescriptive analytics.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSEO Keywords \/ High Ranking SEO:\u003c\/strong\u003e Advanced Business Analytics for IBS Students, Cengage Advanced Business Analytics, Advanced Business Analytics textbook, William G Zikmund business analytics, Munmun Ghosh analytics book, MBA business analytics book, IBS business analytics textbook, predictive analytics book, regression analysis textbook, time series forecasting book, prescriptive analytics, linear optimization, Excel business analytics, Cengage Operations and Decision Sciences.\u003c\/p\u003e","brand":"GenZbookcompany","offers":[{"title":"Default Title","offer_id":67627158798470,"sku":"9789366609300","price":840.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0651\/2620\/3526\/files\/9789366609300_tn_d9e65591-c294-437c-b86b-4abce809daec.jpg?v=1791314260","url":"https:\/\/genzbookcompany.com\/products\/advanced-business-analytics-for-ibs-students-munmun-ghosh-cengage-1st-edition-2025","provider":"GenZbookcompany","version":"1.0","type":"link"}